Purnell – Official partner of the Ballon d’Or ™ – Trends and style – WorldTempus

As such, during the Ballon d’Or gala eveningTM organized in Paris on November 29, France Football will present the 2021 winner with two unique Purnell models specially designed and developed for the event. Who will succeed Lionel Messi to win the Ballon d’OrTM ? The Argentinian himself, going even further down in history? Or another soccer star from a list of 30 potential winners disclosed on October 8? Whatever his name, the footballer soon to be named player of the year will receive for the very first time, in addition to the Golden BallTM, an exceptional watch. A piece specially made by Purnell.

” The Golden BallTM is to football what the Oscars or the Palme d’Or are to the cinema: the supreme reward ”, estimates Maurizio Mazzocchi, CEO of Purnell. “Football is the most popular sport in the world and the Golden BallTM is its most prestigious distinction. This is why we have decided to officially associate ourselves with this event of global significance. If other watch brands sponsor clubs or competitions, Purnell, which occupies a special place due to its very high-end positioning – the average price of our models is the highest in all watchmaking -, do not could link his name only to the best player and the best player, to number 1, that is to say to the Golden BallTM “.

Purnell, the magic of the Spherion

Established in Geneva since 2020, the Purnell house, a newcomer to fine watchmaking, is dedicated exclusively to the design and production of Tourbillon watches, in unique pieces or extremely limited series. Expert in the knowledge of gravitational forces, its master watchmaker Éric Coudray has designed a three-axis tourbillon rotating at high speed called Spherion, one of the most beautiful watchmaking shows imaginable.

Ballon d’Or 21 Unique piece © Purnell

If the tourbillon was invented in 1801, Purnell projects it into the future thanks to the concept of the Spherion and the avant-garde design of its watches. In total harmony with the brand’s motto: More future than past.

Fabio Cannavaro, Golden BallTM 2006 and Brand Hero Purnell

Traditionally awarded to a playmaker or an attacker, the Golden BallTM was however awarded in 2006 to a defender, Fabio Cannavaro. A supreme reward linked to the speed of its acceleration, the precision of its interventions and its impassable defense strategy. Captain of the Italian team, world champion in 2006, he also shone during his career under the colors of leading clubs such as Napoli, Juventus de Turin or Real Madrid. Now a coach, Fabio Cannavaro is now working to make football a unifying force all around the globe. A commitment which, beyond his talent as a footballer, convinced Purnell to choose him as his first Brand Hero.

Official partner of the Ballon d'OrTM

Ballon d’Or 21 Unique piece © Purnell

“When I wear a Purnell watch, I can’t help but be fascinated by the speed and performance of its tourbillons highlighted by a unique design,” says Fabio Cannavaro. “I admire Purnell’s determination to always push the limits of what is possible with its incomparable performance watches and I am proud to associate my name with Purnell and its unique watchmaking culture.”

The legend of the Golden BallTM

Created in 1956 by France Football magazine, the Golden BallTM is awarded each year to the best player of the year by a panel of international journalists. Exceptionally, it was not awarded in 2020 due to the pandemic. Its universal influence is unanimously recognized and the Ballon d’OrT ceremonyTM 2021, on November 29, is expected to be the most widely reported and commented event on social networks.

To support the development of women’s football and highlight the talent of players in clubs and national teams, the Golden BallTM feminine was introduced in 2018.

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Purnell – Official partner of the Ballon d’Or ™ – Trends and style – WorldTempus

Hank Gilbert